Everything you do as a nonprofit organization leads people back to your website. It is the center of your marketing universe and the home base of your brand. Does your website effectively communicate your story, or is it merely an online brochure with a few photos and a mission statement?
Today’s nonprofits need to be better storytellers than ever before, as more and more stories are told all around us. In this session, we will share our experience in helping thousands of nonprofit organizations create better websites.
Join us to discover:
● The 7 essentials of a storytelling website
● The one thing every nonprofit should be thinking about, but isn’t.
● The importance of storytelling and how to incorporate stories into your website.
● Real-world examples of nonprofit organizations that have mastered their online presence to attract and engage volunteers.
Learning Takeaways:
● 7 Elements of a Great Story: learn about some key elements that can improve the stories on your website.
● 7 Essentials of a Storytelling Website: walk away with a list of critical things your website must do to tell your story.
● Learn about a unique Storytelling Model: and find out how it will revolutionize your site.
● Identify critical things a site needs to engage volunteers: look at some great examples and compare those to the recommended best practices.