Board members are crucial to a nonprofit’s success, but too often, they’re left guessing about their roles, responsibilities, and how they can truly make a difference. In this recent Civic Champs webinar, our CEO, Geng Wang sat down with Rochelle Jerry CFRM, CEO and Co-founder of Jerry Consulting Group, to talk about board dynamics, how to improve engagement, and the small changes that can lead to major impact The conversation offered practical strategies for creating boards that are not just functional—but fully aligned and energized.

Start with the Right Expectations

Rochelle shared that many board members join with good intentions but little clarity. They may be passionate about the cause, but unsure of what’s expected of them day-to-day or how decisions get made. That’s why it’s so important for organizations to establish expectations from the start—ideally during recruitment and onboarding. Setting the tone early prevents confusion later and gives board members a clear sense of how they fit into the organization’s goals.

Good Orientation Is More Than Paperwork

A formal welcome packet or board manual is helpful, but what really helps new members thrive is ongoing relationship-building. Rochelle emphasized the value of pairing new board members with mentors, making space for “get to know you” moments, and having regular check-ins. This kind of relational orientation helps board members feel seen, supported, and confident enough to ask questions or speak up, especially early on when everything feels new.

Create a Culture Where Questions Are Welcome

Many disengaged board members aren’t apathetic—they’re intimidated. They may not understand nonprofit financials, the organization’s history, or the legal language used in meetings. If they don’t feel safe asking questions, they’ll retreat. The solution? Normalize curiosity. Geng and Rochelle discussed the importance of leaders modeling vulnerability, saying “I don’t know,” and inviting others to contribute without fear of being wrong.

Structure Drives Engagement

The conversation also highlighted how simple structural choices can make a big difference. Having clear agendas, rotating responsibilities, and following up between meetings ensures that board members stay informed and feel like their time is well spent. When meetings are chaotic or disorganized, participation drops. But when people know what’s expected—and how they can contribute—they’re more likely to stay committed.

Board Service Is a Two-Way Street

Rochelle reminded listeners that board service isn’t just about what the board member gives—it’s also about what they get. Board members should feel like they’re growing, learning, and being appreciated. Leaders can foster this by celebrating wins, providing development opportunities, and showing gratitude regularly. A board that feels valued will be more likely to step up when the organization needs them most.

Conclusion

Engaged boards don’t happen by accident—they’re built through thoughtful onboarding, clear communication, and a culture of care. This webinar served as a helpful reminder that every board member wants to feel useful, respected, and included. When nonprofit leaders invest time in strengthening their board relationships, the entire organization benefits.

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Arianna is the Program Analyst at Civic Champs. She earned her undergraduate degree in Anthropology from the University of Texas at Austin and is currently a Juris Doctor Candidate at St. Mary’s School of Law. Outside of work, she enjoys baking, reading, and spending time with her rescue dogs.